Business

Destroying the False Divide Between Sales and Marketing

 

 

Sellers think marketing is easy. Marketers think sales is easy. Until they try each other’s jobs.

In this episode, we interview HYPCCCYCL’s Julia Nimchinski, Co-Founder and CEO, and Justin Michael, Co-Founder, about overcoming siloism with their brand new go-to-market cross-training startup.

Join us as we discuss:

  • The need for sales to become more data-driven
  • How the single function of sales and marketing embodies RevOps
  • Predictions for the growth of go-to-market skills

Meet us here every other week, and we promise to keep it spicy for you. Find Revenue Innovators on Apple Podcasts, Spotify, or our website

Listening on a desktop & can’t see the links? Just search for Revenue Innovators in your favorite podcast player.

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