The 1,550 square foot store is relatively small compared to some electronics megastores, but it also provides a more intimate setting to check out the products. Meta is hoping the store experience will engage visitors and encourage their friends and family to check it out as well.
The largest display area is for Meta Quest, where consumers can try immersive games with a VR headset. Games include Beat Saber, GOLF+, Real VR Fishing and Supernatural. A large wall screen displays what the player is seeing on the headset. Meta also provides a free 30-second clip of your game play as a souvenir after collecting your mobile number. We’ll see if that leads to text marketing messages.
In another area, Ray-Ban displays glasses that will stream music to your ears and let you take photos and videos with a tap on the stem.
A large table displays different models of Meta’s Portal device for video calls that tracks the speaker so he or she is always in frame.
The Meta Store is clearly an opportunity for the company, formerly known as Facebook, to showcase what it sees as its metaverse future.
Meta products can be purchased on-site, while a representative from Ray-Ban Stories, the eyeglasses, arrange for orders.
The Meta Store is located at 322 Airport Blvd. in Burlingame. It will be open starting Monday from 11 a.m. to 6 p.m., Monday through Friday. This first store is likely to provide Meta will insights how to create more stores in the future.
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